LATEST PROJECT

October 2026 · Corporate travel

Trippal.

A business ambition.
A complete brand presence.

From a clearer identity to a website ready for enquiries. Follow the decisions that brought Trippal’s business to life.

Designed & built by Pratik Jadhav
Brand identity · Print design · Website

Explore the process ↓More case studies ↗

12–15 hrsApprox. active work

8 hrsOvernight break

Trippal purple and citrus-green business card design for Pranali Jadhav — **Corporate travel. Personal care.**IDENTITY / PRINT / DIGITAL

ATOS✦HDFC ERGO✦P&G✦CIPLA✦BAYER✦SBI✦KODAK✦VOLKSWAGEN✦CASTROL✦BASF✦MASTEK✦CROSSWORD✦FUJIFILM✦

THE LATEST PROJECT / FROM IDEA TO EXECUTION

Every decision
moves the story forward.

One corporate travel business. A connected identity, print and digital experience. Scroll through the process, with the business goal at the centre.

01 UNDERSTAND THE BUSINESS

The services were there.
The positioning needed clarity.

Trippal’s earlier presentation contained the service information. The design task was to give that information a clearer corporate identity: dependable, professional and approachable.

THE STARTING POINT / CORPORATE TRAVELBring every part of a business trip under one clear identity.

Flights & ticketing
Hotel stays
Visa assistance
Cabs & transfers

02 KEEP THE GOAL IN VIEW

Professional enough for business.
Personal enough to feel like a pal.

The ambition shaped the choices: communicate corporate travel clearly while keeping the brand friendly and human. The identity, card and website needed to tell the same story.

Corporate travel.
Personal care.

Help a potential customer understand the offer, recognise the business and know how to start a conversation.

03 FIND THE SIMPLE IDEA

The name already held the story.

Trip + pal: a journey and a dependable partner. That relationship became the thread connecting the brand’s tone, service communication and customer experience.

TripThe journey

PalThe partner

04 MAKE THE IDEA VISIBLE

A confident wordmark.
A friendly signal.

The wordmark anchors the identity. The compact icon gives it a recognisable digital signature. Purple, citrus green and warm white carry the same character into print and the website.

Your business travel pal.

Deep purple

Citrus green

Warm white

05 BETWEEN WORK SESSIONS

An overnight pause.

8 hours

A sleep break between sessions.
Counted separately from active design time.

06 CARRY THE SYSTEM THROUGH

From identity to first contact.

The visiting card introduces the business in a compact format. The responsive website organises the travel services, carries the visual identity, and gives customers a direct route to enquire by WhatsApp or email.

Approved Trippal business card mockup with Pranali Jadhav’s contact details — **Print application** — Brand side and contact side, brought together by one visual system.

Travel solutions · The Trippal way

CORPORATE TRAVEL. PERSONAL CARE.Business takes
you places.
Go with a pal.

Flights, stays, visas and cabs. Thoughtfully arranged around your business.

Plan your business travel ↗

Trippal website visual of a businesswoman travelling in a car

Visit the live website ↗

07 BRING IT ALL TOGETHER

A consistent presence.
From introduction to enquiry.

The completed work connects the logo and icon, print-ready visiting card, and live website on a custom domain. Each first customer touchpoint now carries a shared identity and a clear next step.

BEFORE / THE STARTING POINTService information.

A presentation explaining the offer, with room for a stronger corporate identity and clearer positioning.

AFTER / WHAT THE WORK ADDEDA connected brand presence.

Logo and icon. Print-ready card. Responsive website. Custom domain. Direct enquiries.

October 2026
Approx. 12–15 active hours · 8-hour overnight breakHave a project in mind? ↗

01 / CASE STUDIES

Built to be remembered.

Identity, packaging and campaign systems shaped from first thought to final rollout.

01 — HOSPITALITY BRANDING

Mountain
Mist

A warm nature-led destination identity translated across stationery, signage and guest touchpoints.

StrategyIdentityBrand system

Mountain Mist villa experience with branded water bottle, menu, offer card and directional signage

BEHIND THE IDENTITY

From a landscape to a living brand.

Four frames reveal how the retreat’s promise became a complete visual system.

01 / THE IDEATwo peaks become the “M”

The mark distils mist, mountains and escape into one memorable silhouette.

02 / BRAND ESSENCECalm, warm and rooted in nature

A premium retreat personality expressed without losing its raw, local character.

03 / COLOUR SYSTEMEarth brown meets fresh green

Brown #76461E signals warmth and grounding; green #6F9B20 brings freshness and renewal.

04 / APPLICATIONSConsistent across every guest touchpoint

The identity moves naturally from stationery and collateral to signage and destination experiences.

01 / 04

02 — BEAUTY & LIFESTYLE PACKAGING

Gillette
Venus

A premium gift-box experience blending beauty, emotion and illustrated storytelling—from the outer artwork to the moment of unboxing.

ConceptPackaging designArt direction

Open Gillette Venus gift box with razor and You Glow Girl illustration

BEAUTY. EMOTION. EXPERIENCE.

A gift box designed from the outside in.

The visual journey moves from a serene campaign world to an intimate, memorable unboxing experience.

Gillette Venus packaging brief, design journey and key visual highlights — 01 / THE BRIEFBeauty, emotion and experience in one gift
The brief called for a premium, feminine unboxing experience. The concept moved through calm colour cues, illustrated storytelling and cohesive inside-out packaging.

Gillette Venus gift-box cover artwork — 02 / COVER DESIGNPremium storytelling at first glance
The group illustration, open sky and violet accents balance femininity, aspiration and strong shelf presence.

Gillette Venus final gift box — 03 / OUTER PACKThe campaign world wraps the complete box
Continuous artwork turns every visible surface into part of the story and gives the pack a collectible finish.

Inside of Gillette Venus gift box with razor and illustrated message — 04 / UNBOXING EXPERIENCEA personal reveal inside
The turquoise interior, product placement and “You Glow Girl” illustration create a memorable gifting moment.

Gillette Venus closed gift box styled on a premium marble display — 05 / LIFESTYLE PRESENTATIONDesigned to feel gift-worthy
A clean marble setting, delicate florals and soft light position the pack as a considered beauty gift rather than ordinary product packaging.

Gillette Venus open gift box styled with beauty accessories — 06 / PRODUCT REVEALThe complete experience in context
The open-pack composition shows how the razor, illustrated insert and outer artwork work together as one polished unboxing story.

01 / 06

03 — RETAIL POSM & MECHANISM

Asian Paints
Rotating Unit

A 115-inch-wide × 74-inch-high retail installation built from five independently rotating, double-sided panels—each measuring 23 × 74 inches.

POSM conceptMechanismPrint adaptation

Asian Paints rotating POSM unit partially turned

HOW THE UNIT WORKS

Five panels. Ten printed faces. One interactive retail story.

The metal frame holds five separate vertical panels. Each panel rotates on a ball-bearing-supported axis, allowing shoppers to reveal the reverse communication while the outer structure stays fixed.

LIVE MECHANISMSee the rotating display in action

The installed unit demonstrates how each panel turns independently to reveal the reverse campaign artwork.

115 in overall width74 in overall height23 × 74 in each panel5 rotating panels10 printable faces

Asian Paints POSM front view with all five panels aligned — 01 / FRONT ALIGNMENTOne complete key visual
When all five panels face forward, their printed surfaces join to form a single campaign scene within the red metal structure.

Asian Paints POSM first rotation stage — 02 / FIRST TURNIndependent movement begins
Each vertical panel is mounted between the upper and lower frame members. The bearing connection reduces friction and lets one panel turn without disturbing the others.

Asian Paints POSM multiple panels rotating — 03 / MULTI-PANEL ROTATIONThe message transforms progressively
As more panels rotate, the front campaign breaks into a kinetic sequence and the reverse-side communication starts to appear.

Asian Paints POSM reverse view after rotation — 04 / REVERSE MESSAGEA second complete visual
With all panels turned, five reverse prints align into another full-width message—doubling the communication area without increasing the footprint.

Asian Paints before and after key visual development — 05 / ARTWORK ADAPTATIONCampaign art mapped panel by panel
The 115 × 74-inch master visual is divided into five registration-safe 23 × 74-inch panels for accurate front-and-back production.

01 / 05

04 — SPORTS EVENT COLLATERALS

P&G
Pickleball

A fast-turnaround event identity translated from digital invitations into venue branding, player cut-outs, merchandise and winner recognition.

Event brandingArtwork adaptationProduction rollout

P&G Pickleball tournament venue with branded collaterals installed

FROM URGENT BRIEF TO LIVE EVENT

One energetic system, delivered before time.

Created at very short notice, the complete collateral family moved quickly from artwork to production and installation—delivered ahead of schedule to a happy client.

Short noticeRapid creative responseMulti-formatDigital, print & venueEarly deliveryReady before deadlineHappy clientSuccessful event rollout

P&G Pickleball tournament registration mailer — 01 / EVENT LAUNCHA clear invitation with immediate energy
The opening mailer combines bold green, illustrated players and a direct registration call-to-action to establish the event identity quickly.

P&G Pickleball MGO tournament announcement mailer — 02 / REGISTRATION DRIVEThe visual system adapts without losing impact
A second announcement keeps the identity consistent while reorganising dates, location, reward and QR details for rapid participant response.

P&G Pickleball informational standee artwork — 03 / INFORMATION SYSTEMRules made easy to scan on site
Dense gameplay information is structured into short sections, icons and clear hierarchy for first-time players at the venue.

P&G Pickleball registration standee installed at the venue — 04 / PHYSICAL ROLLOUTDigital artwork becomes venue communication
The campaign language transfers cleanly to a full-height standee, preserving visibility, QR usability and brand consistency.

P&G Pickleball illustrated player cut-outs installed at the entrance — 05 / ARRIVAL EXPERIENCEPlayer cut-outs create an energetic welcome
Large illustrated athletes transform the entrance into a recognisable event moment and extend the identity beyond flat signage.

P&G Pickleball branded sports visor — 06 / EVENT MERCHANDISEA compact mark built for merchandise
The tournament badge scales down for visor embroidery while remaining readable, sporty and connected to the main campaign.

Complete P&G Pickleball venue setup beside the court — 07 / COMPLETE VENUEEvery touchpoint works as one family
Standees, registration communication and court-side branding come together as a coordinated, production-ready event environment.

P&G Pickleball winner trophy displayed at the event — 08 / FINISHING TOUCHA winner’s trophy completes the experience
The paddle-shaped trophy carries the event identity into the final recognition moment—delivered on time with the full collateral set.

01 / 08

05 — EDITORIAL & PRINT PRODUCTION

Legrand
Myrius

A large-format product brochure developed from content structure and visual storytelling through pre-press accuracy and final printed delivery.

Editorial designPre-pressPrint production

Final printed Legrand Myrius brochure on a table

FROM WORD DOCUMENT TO FINAL PRINT

Turning technical content into a 60-page product experience.

The supplied copy was organised into a clear editorial hierarchy, translated into a consistent layout system, checked for production accuracy and prepared for large-format printing.

01 Content mapping→02 Grid & hierarchy→03 Product pages→04 Pre-press→05 Final print

Legrand Myrius brochure layout system overview — 01 / CONTENT TO GRIDStructure before decoration
Word-document copy, product groups and supporting imagery were mapped into a repeatable page architecture with controlled hierarchy, margins and navigation.

Legrand Myrius glass plates editorial spread — 02 / STORY-LED SPREADSProducts placed in lived environments
Lifestyle photography introduces each range emotionally, while product information remains readable and commercially useful.

Legrand Myrius plates and finishes spread — 03 / RANGE ORGANISATIONFinishes made easy to compare
Product variants, finishes and feature copy follow a consistent visual rhythm so readers can scan a complex catalogue without losing context.

Legrand Myrius infrared product editorial spread — 04 / VISUAL CONTINUITYOne system across different product stories
The same typographic hierarchy, image treatment and graphic motifs connect lifestyle, feature and technical pages into one coherent document.

Legrand Myrius 10A sockets brochure spread — 05 / PRE-PRESS CONTROLArtwork prepared for reliable output
Images, typography, bleeds, colour values, alignment and page consistency were checked before releasing print-ready artwork and imposed proofs.

Final printed Legrand Myrius brochure — 06 / FINAL PRINTA tactile large-format brochure
The completed 60-page brochure measures 21 inches wide × 30 inches high, combining editorial clarity with a premium physical presence.

01 / 06

06 — FMCG BRAND & PACKAGING

9 to 5

A playful, energetic snack brand created for the workday—clear on shelf, flexible across flavours and ready for digital.

NamingIdentityPackaging

FROM INSIGHT TO SHELF

A workday snack with a playful visual voice.

See the thinking, refinement, colour logic and packaging system behind 9 to 5.

01 / MAKING THE LOGOThe number becomes a character

The ‘9’ suggests an eye and the ‘5’ a jaw—turning a familiar workday phrase into an expressive snack symbol.

02 / VOICE & TAGLINESFlexible messages for different moments

Short, playful lines let the brand shift from desk-side delight to hunger-led communication.

03 / COLOUR & TYPEFresh green with dependable navy

Bright green delivers energy and appetite appeal; deep navy creates contrast, credibility and shelf clarity.

9 to 5 packaging system across flavours — 04 / PACKAGING SYSTEMOne recognisable family, many flavours
A consistent architecture lets colour-coded variants stay distinctive while building a powerful master brand.

01 / 04

07 / THUMBNAIL DESIGN

Yuvaa — culture, entertainment and youth stories.

High-contrast thumbnail systems designed to create an immediate hook across YouTube and vertical social formats.

Triptii is the Kaand Queen thumbnail — **Triptii Is the “Kaand” Queen?**Pop-culture debate · Expressive group reactions

Dharna decodes Madhuri hookstep thumbnail — **Dharna Decodes Madhuri’s Hookstep**Dance nostalgia · Celebrity-led visual hook

Madhuri Dixit useless talent thumbnail — **Madhuri Dixit’s Useless Talent?**Humour format · Bold type and reaction-led layout

Green hookstep thumbnail variation — **Hookstep — High-Energy Variant**Neon palette · Multi-reference storytelling

Six kids at 22 vertical thumbnail — **Six Kids at 22?!**Some Achar · Headline-led news reaction

Honey Singh anti-drug era vertical thumbnail — **The Anti-Drug Era of YoYo**Culture commentary · Strong contrast and focal crop

Alternate Dharna decodes Madhuri hookstep thumbnail — **Hookstep — Purple Variant**Entertainment thumbnail · Compact celebrity composition

Alternate Madhuri Dixit talent thumbnail — **Useless Talent — Comic Variant**Pop-art framing · Strong question-led headline

08 / PHOTOGRAPHY

Visual storytelling begins with observation.

Ten photographs and one short film exploring timing, scale, expression, colour and atmosphere—from decisive moments to quieter compositions.

Bullock cart crossing a sunlit beach at sunset — 01 / TIMINGWaiting is part of the shot.
The bullock cart crossed the sun for only a few seconds. Observation turned an ordinary journey into a decisive silhouette.

Person standing beneath a large waterfall — 02 / SCALELet scale tell the story.
A small human figure gives the waterfall its true sense of height, force and wonder.

Person framed by a stone bridge arch beside a lake — 03 / FRAMINGUse the world as a frame.
The arch turns the landscape into a natural composition and quietly directs attention to the subject.

Energetic portrait of a football player holding an orange ball — 04 / PORTRAITPortraits need energy.
A close viewpoint, bright ball and active pose bring personality and movement into the frame.

Father and child walking together on a colourful bridge — 05 / MOMENTThe best moments keep moving.
A passing family interaction becomes the emotional centre of a graphic, colour-rich environment.

Black-and-white close portrait of an expressive child — 06 / EXPRESSIONExpression beats perfection.
The unguarded glance carries more character than a posed portrait ever could.

Woman standing among vivid green tea fields — 07 / COLOURColour can guide the eye.
Layered greens create rhythm while the warm portrait tones give the composition a clear focal point.

Visitor standing before a monumental Shiva statue — 08 / PRESENCEShow scale without losing people.
The visitor anchors the scene emotionally while revealing the monumental presence of the sculpture.

Misty mountain cliff disappearing into fog — 09 / ATMOSPHERESometimes atmosphere is the subject.
Mist removes detail and lets texture, silence and uncertainty shape the image.

Solitary figure reflected on a wet beach — 10 / STILLNESSEnd with one quiet frame.
Open space, a soft horizon and a single reflection create a restrained closing moment.

11 / MOVING IMAGEObservation continues in motion.

A slow moonlit pan across the water lets reflection, silhouette and atmosphere carry the scene.

01 / 11

OBSERVER.
MAKER.
THINKER.

02 / ABOUT

Design should do more than look good.

I’m Pratik Jadhav, a multidisciplinary designer from Mumbai. For over 14 years, I’ve worked at the intersection of ideas, craft and business—turning complex briefs into clear visual systems.

My experience spans brand identity, advertising, POSM, packaging, digital campaigns and photography, with an understanding of how a design travels from screen to production.

“Every strong visual begins with a sharper observation.”

03 / CAPABILITIES

Brand Identity

Strategy, naming, logos, visual systems and guidelines.

Campaign Design

Concepts, key visuals, print, outdoor and social assets.

Packaging

Distinctive packs, product systems and shelf storytelling.

Retail & POSM

Displays, activations and production-aware experiences.

Digital & Social

Web creatives, branded content and performance-led design.

Photography & Motion

Visual stories, reels and product-focused content.

04 / LET’S TALK

Have a brief?
Let’s make it matter.

Available for freelance collaborations, remote roles and select long-term partnerships.

Start a conversation ↗

LinkedIn ↗Behance ↗